Chinese asset management firm Harvest Fund Management has hired Peregrine Communications to help build its brand with international investors.
Anthony Payne
Peregrine’s remit includes strategy, design, messaging, media relations, thought leadership, digital media and events.
Ashley Dale, chief business development officer and chief marketing officer at Harvest, said: “We are delighted to be working with Peregrine Communications to help us as we begin to expand our global presence.
“We have a strong story to tell with an excellent track record and a sophisticated, effective approach. Peregrine will help us tell that story.”
Anthony Payne, chief executive at Peregrine Communications, said: “We are very excited to have been selected by Harvest.
“Working with Harvest is an extraordinary opportunity to help tell a compelling story, and position Harvest as top-of-mind with investors as they review their allocations to China. China is the world’s second biggest economy and is a centre of innovation. The next mega company is as likely to emerge from Shenzhen as Cupertino.”
Harvest has an investment team of more than 200 people and manages $100bn (£80bn) for over 30m clients.
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